* CMI email survey showed 58% stating travel is more effective than cash / merchandise
* 93% of award recipients prefer travel over other incentives – USA Today survey
* 91% of North Americans take a vacation every year – US Travel Data Center
* According to an Incentive Travel Facts survey travel incentives increase sales by an average of 15%.
Samples of How to Implement Certificates:
To increase sales it was noted that LifeUSA attracted new agents and sent sales soaring by abandoning its annual cash incentive program for a more inclusive campaign that gave out merchandise and travel. By the program’s conclusion policy enrollments exceeded LifeUSA’s initial goal by 700%. There were 10,000 certificates issued... more than twice what the company planned for. (Copyright IMA)
To build customer loyalty and trust The Frequent Builders Program at Garco Building Systems offered travel awards to individuals. Since launching the program five years ago Garco has experienced a 15 to 25% growth rate compared to an industry standard of 2-3%. The company grew a robust 37%. While it’s impossible to measure precisely the role that the Frequent Builders Program played, “there is no doubt in my mind that it helps to build customer loyalty,” says Loomis.
Samples of companies who successfully use Incentives as part of their marketing strategy:
Auto Dealerships
Banks
Catalog Companies
Credit Card Companies
Furniture Retailers
Jewelry Stores
Insurance Companies
Real Estate Brokers
Service Providers
Telemarketers
* 93% of award recipients prefer travel over other incentives – USA Today survey
* 91% of North Americans take a vacation every year – US Travel Data Center
* According to an Incentive Travel Facts survey travel incentives increase sales by an average of 15%.
Samples of How to Implement Certificates:
To increase sales it was noted that LifeUSA attracted new agents and sent sales soaring by abandoning its annual cash incentive program for a more inclusive campaign that gave out merchandise and travel. By the program’s conclusion policy enrollments exceeded LifeUSA’s initial goal by 700%. There were 10,000 certificates issued... more than twice what the company planned for. (Copyright IMA)
To build customer loyalty and trust The Frequent Builders Program at Garco Building Systems offered travel awards to individuals. Since launching the program five years ago Garco has experienced a 15 to 25% growth rate compared to an industry standard of 2-3%. The company grew a robust 37%. While it’s impossible to measure precisely the role that the Frequent Builders Program played, “there is no doubt in my mind that it helps to build customer loyalty,” says Loomis.
Samples of companies who successfully use Incentives as part of their marketing strategy:
Auto Dealerships
Banks
Catalog Companies
Credit Card Companies
Furniture Retailers
Jewelry Stores
Insurance Companies
Real Estate Brokers
Service Providers
Telemarketers